How long have I been a fan of the St. Louis Cardinals? Since Bob Gibson and the World Series victories of the 60’s. When will it end? I have to know if there is baseball in Heaven before I can tell you. And I believe there is.
A true baseball fan never abandons the team he or she loves. They live and breathe and die with the team. In the 1960’s I got to experience my Cardinals win the World Series against the New York Yankees and the Boston Red Sox. I got to experience the defeat in seven games by the Detroit Tigers and Mickey Lolich their star pitcher in 1968. And I followed them mostly by the sports page in the Mason City Globe Gazette. And sometimes second hand when I listened to the Twins’ games on radio with Great Grandpa Milo Raymond. I followed the individual players and their numbers. Curt Flood, the center fielder was a vacuum cleaner with legs in center field. Lou Brock could steal a base, though he was even more amazing at it in the 1970’s with veteran savvy and know-how on his side. Gibson was extraordinary as pitcher. And I followed the others too. Dal Maxvill at short stop, Tim McCarver at catcher. Mike Shannon at third. And a fading Roger Maris in right field, having never reached the heights again as the Yankee slugger who hit 61 home runs in 1961. 
I watched and waited in the 1970’s, when I could follow them on television at least occasionally. I didn’t get more World Series victories that decade, but I listened to the ball game on radio when Bob Gibson pitched his no-hitter against the Pittsburgh Pirates. I was giddy about the base stealing record that Lou Brock set in the 70’s, later to be eclipsed by Ricky Henderson. I followed Ted Simmons, the catcher, and Joe Torre the third baseman.
The 1980’s brought more World Series with victory in 1981 over the Milwaukee Brewers, and losses against the Kansas City Royals and Minnesota Twins. I invented some new cuss words the night the Royals came from behind to win the sixth game of the series because an umpire blew the call at first base that would’ve given the Cardinals the series win. That bad call (the runner was clearly out at first) changed the series from a Cardinals’ win in six games to a Royals’ victory in seven games.
In the late 1990’s I cheered for Mark McGwire to break Roger Maris’ single season home run record. I watched on TV as he did it, holding my young son in my lap and cheering loudly enough to scare all the cockroaches out of the house in South Texas. It burned me later that the steroids scandals and Barry Bonds would later tarnish that moment. But I lived it never-the-less, and it was a highlight of my life as a Cardinals’ fan.
And now, this year, as everything is going wrong in my life and my body is breaking down more often than my car does, the Cardinals are surging again. They could win a hundred games this year. They could win World Series number twelve. We have history, this team and I. And I am a devoted fan. I can no more explain my love of the team to you than any baseball fan anywhere could ever explain to you why they love baseball. Or what the heck Fredbird is all about. 
But there it is. We don’t wait til next year. Not the Cardinals.
Jun 9, 2015; St. Petersburg, FL, USA; Los Angeles Angels first baseman Albert Pujols (5) reacts at home plate after he hit a solo home run during the fifth inning against the Tampa Bay Rays at Tropicana Field. Mandatory Credit: Kim Klement-USA TODAY Sports
Albert Pujols will always be a Cardinal in my mind. We won it all in 2011.
Catch a Falling Star 
Coca-Cola Mind Control
If you’ve read very much of my goofy little blog, you’ve probably run across the fact that I am something of a conspiracy theorist and strange-twist believer… sometimes referred to as a tinfoil-hat-wearer, or that old uncle you don’t want your kids sitting next to at the Thanksgiving dinner table. And I’ve got another one for you. I discovered while obsessing about nostalgia and old ads in the Saturday Evening Post, that the Coca-Cola company is probably responsible for warping my mind as a child.
My plan in revealing this hideous conspiracy is to take a look at ads and illustrations that I saw as a kid addicted to reading Saturday Evening Post every week at Grandpa and Grandma Aldrich’s farm. I will scour them for hidden meanings and try to reveal to you the insidious plot underlying these mind-altering illustrations. Keep in mind that you should probably take everything I say in this article with a grain of salt. No, really, salt can protect you from subtle mind-control messages.
And, yes, I realize that not all the messages are that subtle. Sometimes they shout at you, “Drink Coke and you will have more sex!” And you have to remember we are trying to avoid that kind of mind control. We have to fight every instance of ad companies trying to take control over us by exploiting our baser animal urges.
So, let me take a momentary interlude, a break if you will. I have this big glass of Diet Coke I just bought at QT, and…
Well, that was good!
Coca-Cola has been at this for a while. This ad from the 1940’s is apparently attempting to win World War II through choice of soft drinks. Look at this feisty brew the soldier is about to quaff. It is actually struggling in the cup to get out and go bite some German soldier’s face off. Any American soldier who can choke this stuff down is tough enough to take on the Axis powers, Napoleon after Hitler dug him up and used Frankenstein’s scientific breakthroughs to re-animate him, and even several countries we weren’t actually at war with. Even Rush Limbaugh and his weird lesbian-farmer-subsidies theory can’t compete with Coke on this level of propaganda wars.
I also think Coca-Cola ads may have something to do with why I became a Cardinals fan when I lived in a place full of Cubs and Twins fans. I admit, I added the dialogue and the commentary, but I used to do the same thing in my head when I was eight and the Cardinals went to the World Series… and the Cubs could not win it all even with Ernie Banks on their team. The Cardinals beat the Yankees in 7 games!
I blame Coca-Cola. Especially their ad department. Cause the generic manager is telling the generic Oubs player to “Relax… take it easy.” But the Cardinals won because Bob Gibson had that laser-intensity stare that bored holes through Mickey Mantle’s bat! (It is Oubs, not Cubs, by the way. Look at the big “O” on his jersey.)
And you can’t tell me that the Coca-Cola ad seen here, the one with the white-haired goblin child casting a spell on you with his crazy eyes and pointing at your dark, delicious master isn’t seriously trying to mess with children’s minds. There used to be a big five-foot-tall metal sign with this very picture on it in the one and only alley in Meservey, Iowa. The one time I went to the barber there to get my hair cut I had to sit in that barber chair and stare at this evil thing staring back at me from the alley across the street. It warped me. For one thing, I never went back to that barber shop again… at least until I was in college and the sign was gone.
So, I seriously believe Coca-Cola was messing with my mind as a child. They did it through subversive ad illustrations in Saturday Evening Post Magazine. And if I’m completely crazy now, I blame them. You don’t see that kind of thing going on today, do you? Well, I mean, we should be very worried. Because it probably means they have gotten better at it.
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Filed under autobiography, baseball, baseball fan, commentary, conspiracy theory, foolishness, humor
Tagged as coca cola, conspiracy theory, humor, mind control, propaganda