
On a quiet back street in Toonerville there is a haunted house. Obviously four meddling kids and their talking dog are looking around inside, but they won’t find anything. It is my dark place. I am the only one that can go inside and discover what truly is there, for the dark things inside are all a part of the dark side of Mickey.
But Mickey doesn’t have a dark side, you try and argue. Micky is all goofy giggles and nerdy Dungeons and Dragons jokes. Mickey is all cartoons and silly stories and he makes us all guffaw.
But I can assure you, everyone has a dark side. Without darkness, how can anyone recognize the light?
So, I have to go inside the old Ghost House every now and then and take stock of all the furniture, and make note of everyone… and every thing that has been living there. I go in there now because I am starting to rewrite a very dark story that I really have to get down on paper in novel form. It isn’t a true story. Ghost stories never are. But it is full of true things… old hurts, old fears, panics, and ghosts of Christmases Past.
There was the night I was stalked by a large black dog when I was nine and walking home from choir practice at the Methodist Church. We are talking Hound of the Baskervilles sort of big damn dog. I knew every dog that lived in town in those days, but I didn’t know that one. Maybe it wasn’t actually hunting me, but I ran the last two blocks to my house that night faster than I ever knew I could run before.
There was that cool autumn afternoon when he grabbed me and pushed me down behind a pile of tractor tires in the neighbor’s yard. He forcibly got my pants down… and what he did to me… It has taken more than forty years to be able to talk about what happened. I wasn’t able to talk about it until after I learned that he had died.
There were the nights spent in the emergency room. Severe potassium depletion… chest pains that could’ve been heart trouble but weren’t… The morning when my blood pressure was so high I thought I was going to die in front of my second period seventh grade English class. And the terrible waits in the emergency room when someone I loved was serious about suicide… that was the most terrible of all.
I am not frightened by the grim reaper in the same way that Shaggy and Scooby are. I have spent time in his company too many times for that. I do not fear him. In some ways he brings welcome relief. And I do believe I can beat him in chess and at least tie him in checkers.
So, yeah, the dark resources are all still there… still in place at the bottom of a deep, dark well. Bad things do wait in the future… but they are in the present and the past also. I am not a slave to fear and evil has no power over me. So, I think I can safely write a horror story. And I admit I am not Steven King. But I don’t want to be him. I want to be Mickey. And that is certainly scary enough for me.
































Coca-Cola Mind Control
If you’ve read very much of my goofy little blog, you’ve probably run across the fact that I am something of a conspiracy theorist and strange-twist believer… sometimes referred to as a tinfoil-hat-wearer, or that old uncle you don’t want your kids sitting next to at the Thanksgiving dinner table. And I’ve got another one for you. I discovered while obsessing about nostalgia and old ads in the Saturday Evening Post, that the Coca-Cola company is probably responsible for warping my mind as a child.
My plan in revealing this hideous conspiracy is to take a look at ads and illustrations that I saw as a kid addicted to reading Saturday Evening Post every week at Grandpa and Grandma Aldrich’s farm. I will scour them for hidden meanings and try to reveal to you the insidious plot underlying these mind-altering illustrations. Keep in mind that you should probably take everything I say in this article with a grain of salt. No, really, salt can protect you from subtle mind-control messages.
And, yes, I realize that not all the messages are that subtle. Sometimes they shout at you, “Drink Coke and you will have more sex!” And you have to remember we are trying to avoid that kind of mind control. We have to fight every instance of ad companies trying to take control over us by exploiting our baser animal urges.
So, let me take a momentary interlude, a break if you will. I have this big glass of Diet Coke I just bought at QT, and…
Well, that was good!
Coca-Cola has been at this for a while. This ad from the 1940’s is apparently attempting to win World War II through choice of soft drinks. Look at this feisty brew the soldier is about to quaff. It is actually struggling in the cup to get out and go bite some German soldier’s face off. Any American soldier who can choke this stuff down is tough enough to take on the Axis powers, Napoleon after Hitler dug him up and used Frankenstein’s scientific breakthroughs to re-animate him, and even several countries we weren’t actually at war with. Even Rush Limbaugh and his weird lesbian-farmer-subsidies theory can’t compete with Coke on this level of propaganda wars.
I also think Coca-Cola ads may have something to do with why I became a Cardinals fan when I lived in a place full of Cubs and Twins fans. I admit, I added the dialogue and the commentary, but I used to do the same thing in my head when I was eight and the Cardinals went to the World Series… and the Cubs could not win it all even with Ernie Banks on their team. The Cardinals beat the Yankees in 7 games!
I blame Coca-Cola. Especially their ad department. Cause the generic manager is telling the generic Oubs player to “Relax… take it easy.” But the Cardinals won because Bob Gibson had that laser-intensity stare that bored holes through Mickey Mantle’s bat! (It is Oubs, not Cubs, by the way. Look at the big “O” on his jersey.)
And you can’t tell me that the Coca-Cola ad seen here, the one with the white-haired goblin child casting a spell on you with his crazy eyes and pointing at your dark, delicious master isn’t seriously trying to mess with children’s minds. There used to be a big five-foot-tall metal sign with this very picture on it in the one and only alley in Meservey, Iowa. The one time I went to the barber there to get my hair cut I had to sit in that barber chair and stare at this evil thing staring back at me from the alley across the street. It warped me. For one thing, I never went back to that barber shop again… at least until I was in college and the sign was gone.
So, I seriously believe Coca-Cola was messing with my mind as a child. They did it through subversive ad illustrations in Saturday Evening Post Magazine. And if I’m completely crazy now, I blame them. You don’t see that kind of thing going on today, do you? Well, I mean, we should be very worried. Because it probably means they have gotten better at it.
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Filed under autobiography, baseball, baseball fan, commentary, conspiracy theory, foolishness, humor
Tagged as coca cola, conspiracy theory, humor, mind control, propaganda